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Consuming or consumed?
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Project type

Editorial Photography Fashion Photography

Roles

Art Director Fashion Designer Fashion Stylist

Project Description

This editorial contains my thesis work on consumerism in the fashion industry. The collection is inspired by brutalism, an architectural style that prefers the functionality of buildings to aesthetics, easily recognizable thanks to key elements such as clear and imposing shapes, the use of raw materials and the presence of small openings in relation to the other parts that make up the structure; The objective is to offer functional and versatile garments, that can be interchanged and matched in different ways, so as to obtain the greatest number of outfits with a smaller number of items. From the aesthetic point of view, the forms are essential, with clear and structured lines that recall the monumental volumetries of Brutalist architec-ture, The colours chosen reflect the colour palette of raw materials, dominated by neutral tones such as grey, white and blac

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