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coors_UXMhey8
coors1
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Coors Light ‘Coldest of all Time’
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Project type

Brand sponsorship

Roles

Wardrobe Creative Assistant Script

Brands

Coors Light

Project Description

Doc Martin, Tash Demetriou and London Hughes battle it out to be crowned ‘The Coldest of all Time’.

Spreading across a 360 ice cap, ridiculous rap battle spots and hilarious faux BTS bloopers were turned into a multitude of idents sponsoring Channel 4 comedy, DOOH and OOH and even a live twitter vote.

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